National Door Repair Company
How a national sliding door repair company broke into the Brisbane market, going from a handful of first-page keywords to 16 first-page rankings in just two months.
The challenge
Little visibility in a new market
This national sliding door repair company wanted to expand into Brisbane but had very little organic visibility there. Its Brisbane pages ranked for only a handful of keywords, with almost no top-of-page positions.
No consistent enquiries
Without visibility for the searches Brisbane customers were making, it was difficult to generate consistent enquiries in the new market.
What we did
Competitor audit
We audited the websites already ranking in Brisbane to identify the gaps and opportunities.
Service page overhaul
The Brisbane service pages were completely rebuilt with 1,200+ words of high-quality, search-focused content, stronger trust signals and answers to the questions customers were actually searching for.
Technical SEO and internal linking
We refined keyword targeting, strengthened internal linking and resolved technical SEO issues holding the pages back.
Google Business Profile and reviews
We optimised the Google Business Profile and put a strategy in place to increase high-quality customer reviews.
The results
A top-performing page in two months
Within just two months, the Brisbane page became the second highest traffic page on the entire website.
Rankings across the market
Rankings grew from only a handful of first-page keywords to 16 first-page rankings, including 8 top three positions. The page also began ranking for a significantly larger number of relevant search terms, creating strong momentum for continued growth in Brisbane.
Up from just a handful, including 8 top three positions across Brisbane target keywords.
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